What’s in a name?

What’s in a name?I’ve been handling my company’s events for several years now, and I’m afraid they’ve started to look a bit stale. I’d like to jazz them up with some creative names for sponsorship levels, sessions, etc., but I don’t know where to start. I want clever but not “cute.”How do I go about coming up with new names? Should I just handle it myself? Ask for help… Read More